How to Connect your Program's Facebook Page to EverTrue
You can easily connect your school or program’s Facebook pages to EverTrue by having the page administrator add the Advancement Help Desk manager, Lawanda Sanders, (Facebook user lawanda.sanders.7505 or ls7nc@virginia.edu), as an Analyst for the page. Rest assured, Lawanda will never interact or make any changes to your page. If your Facebook page administrator needs help with this, they can use these instructions from Facebook or contact Lawanda at 434-964-6752 or ls7nc@virginia.edu.
Connecting your program's Facebook page to EverTrue enables you to leverage EverTrue data to focus your engagement and fundraising efforts. You can cross-reference wealth, giving, career, and other data in EverTrue with constituent likes, reactions, and comments tied to specific content on your official UVA Facebook pages. Consider doing something simple that can help you turn Facebook engagements into information that helps you fine-tune your Advancement efforts.
-Tara Telfair